Health America Corporation, a Managed Health Care provider based in Pennsylvania, knew that they were going to need "intensive care" when they began looking for a system to help them grow their programs.

Health America Corp. is a subsidiary of Coventry Health Care, Inc., which serves over 1 million members throughout the Midwest, Mid-Atlantic and Southeast United States. Health America has a highly diverse sales & marketing, customer contact and information flow process. With three remote program staging areas, Health America knew they were going to need a system that could manage all of the complex processes, but still allow for easy and efficient usage by the account representatives.

Enter Multi-Tech Systems Corporation (MTSC) out of Pittsburgh, Pennsylvania. MTSC recommended TeleMagic to Health America because of its unique customization capabilities. To accomplish the task, MTSC solicited the feedback of work teams within Health America to address the requirements of the end-users and design the customization required. Implementing their comprehensive "TeleMagic Form Design", MTSC was able to design a Sales and Marketing Flow Chart for the unique requirements of Health America.This flow chart convinced Health America that TeleMagic was the right product for the heart of their daily operations and that MTSC was the right company to do the job. And, according to Health America, much of the success of their business automation project is due to MTSC's understanding of their complex business processes.

"After much evaluation by Health America's Sales Automation team, it became clear that TeleMagic Enterprise was the only contact management software offering the unlimited level of customization we required," stated Eric Chisholm, Health America's Senior Programmer Analyst. "In addition, the 'Data Sync' [Data Synchronization] capability within TeleMagic is nothing short of spectacular."

Health America has reported many other benefits since choosing TeleMagic. More customer calls are being made, more accurate information is being recorded, and field sales reps are able to react more quickly with the information the system provides. Productivity has been enhanced with the elimination of duplicate and triplicate data entry as well as minimization of many other repetitive tasks related to customer correspondence. "The information we need is precise and readily available since we began using TeleMagic," adds Chisholm.

The strong customization capabilities of TeleMagic Enterprise combined with the knowledge and expertise of Multi-Tech Systems Corporation helped guarantee a clean bill of health for Health America and their business automation project!